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now freelancing
We take on a small number of consulting engagements alongside our own product work.
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A neutral side-by-side. Both are CraftyAlpha products — pick the one that fits the job, or grab both.
| feature | TradeLatch | RecoNudge |
|---|---|---|
| Tagline | Invoice chasing and retention tracking for UK subcontractors | See whether AI shoppers can understand, trust and recommend your store. |
| Status | for sale | available |
| Category | finance | ai |
| Revenue model | subscription | one-time |
| Checkout | — | — |
| Live URL | https://tradelatch.app | https://www.reconudge.com/ |
TradeLatch is an operating tool for UK subcontractors who need tighter control over overdue invoices, retentions, and who to chase next. It tracks the fields generic AR tools miss - application reference, valuation number, retention percentage, retention release date, payless notices, dispute status, and promised payment dates - and surfaces a clean daily chase queue so nothing slips through the cracks. Built for electrical, HVAC, fit-out, plumbing, and specialist trade firms running £500k–£10m turnover.
RecoNudge scans ecommerce stores and scores product clarity, trust signals, review risk, product data and recommendation readiness. It shows which signals are strong and which may cause AI shopping assistants to hesitate or recommend a competitor instead. Includes a free snapshot, Full AI Recommendation Audit, Review Risk Scanner, AI Visibility Monitoring and hands-on Optimisation Sprints.
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